Use Inbound Marketing to Stand Out in Saturated Markets

Use Inbound Marketing to Stand Out in Saturated Markets

By Bobbi Steward, Vice President of Digital Strategy, G5 Seattle. Denver. Houston. San Francisco. Atlanta. Boston. What do these cities have in common? In addition to being really great places to live, they’re also the most saturated and highly competitive rental markets…
 Let’s Get Visual: 5 Ways to Humanize Your Property

Let’s Get Visual: 5 Ways to Humanize Your Property

By Erica Campbell Byrum We all know that a picture is worth 1,000 words, and that axiom holds as true for multifamily marketers as it does for promoting consumer products. (Who doesn’t remember the Coca-Cola polar bears?) Fortunately, today’s social…
 Keynotes and Agenda Announced for 2018!

Keynotes and Agenda Announced for 2018!

We are excited to announce our keynotes and agenda for the 2018 conference. In our opening keynote “Digital Disruption: Keeping Up With Today’s Consumer,” James McQuivey, VP and Principal Analyst at Forrester and author of the book Digital Disruption, will discuss how…