Karen is a Marketing Strategist with over 18 years in multifamily housing and a proven track record of turning marketing insights into measurable results. I've held roles from Leasing to Property Manager to Digital Marketing Specialist, giving me a 360° view of the renter journey. At Towne Properties, she leads strategies across PPC, SEO, AI integration, website optimization, and reputation management—helping communities attract, convert, and retain residents in highly competitive markets. She is CAM and CAPS certified, has served on the Greater Cincinnati Northern Kentucky Apartment Association’s social media committee, and is known for her practical, data-driven approach to marketing. With expertise spanning operations and technology, she bridges the gap between marketing vision and execution by showing teams how to align tools, channels, and budget for maximum ROI. Based in Cincinnati, she brings industry depth, curiosity, and a data-driven approach to multifamily marketing.